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Sanderson insurance celebrates 50 years

This October, Sanderson celebrates 50 years of being in business. Begun in 1972 as an insurance brokerage Sanderson have had a history closely tied to the crane industry.

Sanderson senior brokers include Andrew Bramble – whose father was involved in the development of UAA and who was also a senior broker with Sanderson for over 40 years – and Gina Brasher, daughter of Lach McKeough, Austbrokers Holdings founder and former CEO. There is little doubt that both Bramble and Brasher have lived and breathed insurance for majority of their lives and, with their combined experience within the brokerage industry of over 40 years, they make the perfect partnership to head up Sanderson Insurance.

Bramble joined Sanderson in 2005, and Brasher in 2009, with both having managed and developed the business since. 

“We both bring different strengths to the table, but one thing we have always had in common is that we both really enjoy helping people. We have never focused on chasing dollars, but instead on what is best for each and every one of our clients,” said Bramble.

“Whether they are our largest crane account or an individual domestic property owner, we always take the time to provide advice and offer solutions where we can and this in turn has built the trust and embedded the strong relationships that we have maintained with our clients for many years,” he said.

Sanderson’s portfolio is heavily weighted within the mobile plant and equipment space. With its vast experience in this industry, it has become a specialist broker in this field.

Sanderson works closely with the crane sector to find solutions.

Within the current climate, with many businesses facing staff shortages and financial pressures, now more than ever clients need to be able to rely on the expertise of their broker, especially within the niche mobile plant and machinery sector. 

Knowing what products and insurers may suit your business now and throughout the policy period is crucial when structuring a client’s insurance program. 

The relationships Sanderson has developed over the years with insurers, claims teams, and repairers plays a huge role in ensuring that claims run smoothly and Sanderson can get its clients back on site as quickly as possible.

When establishing or reviewing your current insurance program with your broker, Sanderson recommends paying particular attention to the following key elements:

•    Ensuring that the goods you are lifting are adequately covered by your accidental damage goods on hook limits and continually ask questions of your customer, including the value of items. 

•    Having conversations with your broker and insurer to keep them in the loop with future business plans. Often some insurers may not be able to accommodate higher value items or certain industries. Having these discussions at renewal will help your broker ensure your cover is placed with the most appropriate insurer and changes can be made in a timely manner if and when required. 

•    In the current climate replacement costs for plant, some machinery, and vehicles have seen increases in excess of 30 per cent. With this in mind you need to review all fleet sums insured to ensure they reflect the current market value. If this practice isn’t adopted you may be grossly underinsured.

Having a close relationship with your broker and actively keeping them involved will assist with them ensuring your coverage is placed with the correct market for your business.

Originally appeared on Cranes & Lifting October 2022

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General Advice Warning: Please be aware that any advice that may have been given or implied is general advice only. We have not taken into consideration your individual needs, objectives or financial requirements. Before deciding to purchase a financial product, you should consider the appropriate Product Disclosure Statement to ensure the product is suitable for your needs.

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